At Paper & Pixels we understand that marketing is no longer a ‘one fits all approach’. In order for brands to survive in a thriving and competitive world, it is vital to be aware and make use of all marketing channels, and do this effectively. In order to be successful, every creative decision must be made with the specific audience in mind. We specialise in multi-channel creative focusing on customer retention and acquisition.
Whether it’s a mailed catalogue to existing customers or a hard-hitting press advert to acquire new customers, our principles are the same. Every creative decision must be made with the specific audience in mind and it must deliver the features and benefits of our clients product in the most effective and compelling way.